THE SIX KEY QUESTIONS

› What are my highest-priority strategic and operational opportunities?

› Which of these opportunities best capitalize on market developments?

› Which opportunities best leverage our organization's proven competencies and advancing our strategic goals?

› What is the impact and return associated with these highest-priority opportunities?

› How can I best align my resources and management team to successfully develop and implement pragmatic strategies to go after these opportunities?

› How can we best fund these strategies?